Everyone has jumped on the digital transformation bandwagon over the past few years – particularly those in the financial services (FS) sector. However, whilst there is an appetite for it, and significant investment allocated to it, the FS sector in particular is still struggling to harness the potential of this ‘vogue’ approach. This is particularly true of the B2B organisations within the sector.
Digital transformation is actually relatively easy to instil into a business’ culture, but far too many organisations – particularly within FS, are over-complicating it.
The key to success is taking a step back and getting to grips with exactly what digital transformation looks like for your business.
Read on for Drew’s 3 key bits of advice at Business Review Europe.